New · Out now on iPhone, iPad and Mac
The Wash Guide is on iPhone.
The dose for the bottle you own, a temperature you can stand behind, and any care label read back in plain words. On iPhone, iPad, Mac and Android, with one household shared across them all.
Latest
All pieces
In brief
How Often
How often should you actually wash your jeans?
There is no honest number, and the three camps who offer you one are each answering a different question from the one you asked.
11 min readHow Often
How often should you actually wash your pillows?
Half of them should never be submerged, and the frightening statistics behind the advice turn out to have no study under them.
7 min readHow Often
How often should you actually wash your bedsheets?
Weekly is one of the better-supported numbers in laundry. Two things people repeat about beds are not, and both of them were ours.
6 min read
Straight answers about the things nobody agrees on.
Written carefully, sourced where sources exist, and free.
What are you holding?
Ask about the garment in your hands.
A symbol you cannot read, a fabric you are not sure about, a load you do not know how often to run. One field, and it searches everything here.
Or tryjeanstwo lines in a triangletowelspillowsa circle in a square
9 pieces, 45 symbols and the whole schedule. Nothing behind a sign-up.
The label says
Your white cotton shirt
The one you iron badly on a Sunday night.
Your grey jumper
Merino, and it will not forgive a hot wash.
Your dark jeans
The indigo is not as permanent as it looks.
Your silk blouse
The label is stricter than the fabric, usually.
Your running kit
Technical fabric, and the softener is the enemy.
Your bath towels
The one load where hot is genuinely the right answer.
How Often
The whole scheduleHow often to wash everything.
The answer first, then the argument. Honest intervals for the things nobody agrees on, and why the scary numbers are usually wrong.
The Recipe
Exactly how much detergent to use.
For a full drum of everyday cotton, not very dirty, in a 7 kg machine. Change the two things that move the number most, then take it to your own load.
70 ml
About 2.4 fl oz.
At 40°C.A warm wash, 104°F. Softener if you like it.
We’ve adjusted this for a full drum and hard water. You said you’re not sure about your water, so we’ve assumed it’s hard. Most packs don’t ask for more than this, so the dose stops here.
Now for the load in front of youThe decoder
Open the decoder
Every care symbol, decoded.
The international and American systems side by side, in plain words, with a page for each of the symbols on your labels.
The Journal
The whole JournalStart with the pile in front of you.
Everything we’ve written, sorted by subject rather than by date. Each chapter grows as we write.
- The WhyThe wash is the smallest part of looking after clothes. What you do in the days between decides how often you need one.The founding piece · 5 min
- How OftenHonest intervals for the things nobody agrees on: sheets, towels, jeans, gym clothes and the rest. Knowing the number is the easy part.6 pieces, and the schedule
- The Cold MonthsOften, yes, and sometimes more safely than by hand. Wool shrinks when it is rubbed, not when it gets wet, and a good wool cycle rubs it less than a sink does.One piece · 7 min
- StainsIt is not your sweat, which is almost certainly clear. It is the antiperspirant, working on your shirt instead of on your skin.One piece · 6 min
The app · iPhone, iPad, Mac and Android
All of this, made personal.
This site gives everyone the same good answer. The app gives you yours: the dose for the bottle on your shelf, a temperature you can stand behind, the machine looked after, and the week’s washing shared out fairly with the people you live with.
Free on both stores, and you can begin without an account.
- Your cupboard
- What’s on your shelf, from more than three hundred detergents stocked for twenty-three markets, or your own in seconds. It counts every wash down and tells you when to restock.
- Machine care
- The drum is looked after too: when a maintenance wash is due, and what your water is doing to it, kept for the whole house.
- Your household
- One cupboard for everyone, washes asked for and done, on iPhone and Android alike. Nobody changes phones to join in.
The guidance is free. PRO keeps the record and runs the house: your whole wash history, schedules and allowances, and the house’s own reading of the machine.
See inside the app
